Branding CrownBrandingCrown
Service 04 / 06Typical timeline · Ongoing, launch in 2 weeks

Paid Search & Display

Be the first answer when buyers are ready to act.

Search, display, and shopping campaigns managed for maximum return on ad spend.

₹0Cr+
Media managed
0×
Best-quarter ROAS
0×
Social follower growth record
0+
Channels run in-house

Figures across Media Solution

Sound familiar?

You need paid search & display if…

Show up when it matters. Here's when teams usually call us.

01

Competitors show up above you for your own brand name

02

Search spend is high but conversions are low

03

Shopping and display campaigns run on autopilot

What's included

4 deliverables. Zero guesswork.

Scoped upfront, reviewed with you at every milestone, and yours to keep.

Campaign setup

Account structure, keywords, audiences and shopping feeds built properly from the start.

Bid management

Bids and budgets adjusted continuously toward your target cost per sale.

A/B testing

Ad copy, landing pages and bidding strategies tested head to head.

Conversion tracking

Accurate conversion tracking so every optimisation uses real data.

How it works

How Paid Search & Display runs, in 4 moves.

Step 01Week 1

Audit

Review current channel performance and where budget is actually working.

You get

Channel, tracking and attribution audit

Step 02Week 2

Plan

Channel mix and budget allocation built around revenue targets, not impressions.

You get

Media plan, budget split and KPI targets

Step 03Weeks 3–6

Execute

Campaigns launched with enough creative volume to actually test what works.

You get

Campaign launch with creative test matrix

Step 04Every week

Optimize

Continuous testing and reporting — budget moves toward what's proven.

You get

Optimisation, reporting and monthly strategy review

What changes

The results you're buying.

High-intent demand

Spend focused on searches that signal someone is ready to buy.

Less wasted spend

Negative keywords and placement cleanups cut clicks that never convert.

Stronger ROAS

Continuous testing lifts return on every rupee spent.

Tools & methods we use

Google AdsMicrosoft AdsMerchant CenterPerformance MaxGoogle Tag ManagerGA4Google AdsMicrosoft AdsMerchant CenterPerformance MaxGoogle Tag ManagerGA4

FAQ

Questions, answered.

Still unsure? Talk to a Media specialist directly.

Ask us anything
Should we bid on our own brand name?+

Usually yes — it's inexpensive and stops competitors from capturing people already looking for you.

Do you manage shopping feeds?+

Yes. Feed quality drives shopping performance, so titles, images and attributes are optimised as part of the work.

What's the minimum budget to work with you on media?+

It varies by channel and market, but most performance media engagements start meaningfully above ₹1–2L/month to generate reliable data.

How do you report on performance?+

Weekly dashboards plus a monthly strategic review — reporting on revenue impact, not just platform vanity metrics.

Do you handle both organic and paid social?+

Yes, we run them together — organic content often feeds the creative pipeline for paid.

Ready to talk about paid search & display?

Book a free 30-minute strategy call. You'll leave with a clear view of what to do first — whether you work with us or not.