Step 01Weeks 1–2
Batch studio photography system design
A repeatable studio setup with fixed lighting, angles and colour references.
You get
Batch photography system
Case 10 / 10Film & Photography
Kaleidoscope Toys
Content production that finally keeps pace with the catalog.
A batch product-photography and social content system built for a fast-moving seasonal catalog.
- Industry
- Retail
- Year
- 2023
- Timeline
- Ongoing
- Team
- 9 crew
- 0%
- Faster content turnaround
- 0+
- Product images per season
- 0
- Catalog drops a year
- 0h
- Shoot to live
The brief
What we were up against.
Seasonal catalog turnover meant content production was constantly behind the product calendar.
Product PhotographySocial ContentOnline & retail
Goals
01
Content live the day products drop
02
Consistent look across a fast-changing catalog
03
Social variants from every studio shoot
Our approach
4 moves from brief to launch.
Step 02Week 3
Production calendar aligned to catalog drops
Shoot slots booked against catalog drops so content never trails product.
You get
Production calendar
Step 03Each shoot
Social-first content variants from each shoot
Every setup captures stills, loops and short vertical clips for social.
You get
Social-first content variants
Step 04Each drop
Fast-turnaround editing pipeline
Presets and a review workflow that take images from camera to live in 48 hours.
You get
48-hour editing pipeline
The shift
Before us. After us.
Content timing
Before
Weeks after launch
After
Live on drop day
Images per season
Before
~400
After
1,200+
Visual consistency
Before
Varied by shoot
After
One studio look
Key insight
Speed came from saying no to set changes.
Locking lights and angles meant a product could move from box to finished image in minutes. Creativity went into props and styling instead.
The outcome
Cut content production time enough to keep pace with the seasonal catalog instead of trailing it.
We treated the studio like a production line and the styling like a playground. That split is the whole system.
What we delivered
Studio systemProduct photographyShort-form videoSocial variantsEditing presetsProduction calendarStudio systemProduct photographyShort-form videoSocial variantsEditing presetsProduction calendar
More work
Keep exploring.
Next project · Luxury Skincare
CordelliaA full-stack rebrand for an Indian luxury skincare label, launched across 6 markets.
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